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Shady Lane Cellars: An expression of place

Shady Lane Cellars: An expression of place

In arguably one of Michigan's most beautiful areas, The Leelanau Peninsula, sits Shady Lane Cellars. An estate winery was in the midst of an online and print makeover. Shady Lane was looking for images for web, social media, and a possible print ad. Plus, they wished to send customers home with a nice rack card, wine club collateral, and print new menus. We had the opportunity to not only shoot the images, but create the visual story and design the print material.

The highlight of the project was an interactive, visual story that would showcase the history of the estate, the winemakers, and the overall picture of Shady Lane, found here.

I was invited to write their story. Download the PDF.


Originally published by Ash & Ink Media

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